Case studies

Real engagements.
Real ARR lift.

Pricing overhauls shipped, built on each customer's actual product data. Here's what happened next.

1,200+
Companies in the Atlas pricing dataset
+38%
Average ARR lift in first year post-launch
14d
Kickoff to launch-ready
$340M
Incremental ARR across client engagements
Chargemate
500 Global portfolio · EV charging platform · Enterprise buyers including Mercedes-Benz

Atlas gave us flexible, usage-based billing with customer-specific minimums and maximums — exactly what enterprise buyers like Mercedes-Benz needed to say yes. Combined with the Accelerator's ROI storytelling and value-based contract templates, our reps could close without the founder in the room.

Bradford Crist
Bradford Crist
Co-founder & CEO, Chargemate

The challenge

Chargemate, a 500 Global company, had enterprise buyers like Mercedes-Benz at the table. Closing those deals required balancing predictability for the buyer with upside for Chargemate, and their old billing setup forced rigid trade-offs that slowed negotiations and risked the opportunity.

What Atlas did

  • Stood up flexible usage-based billing with customer-specific minimums and maximums
  • Ran the Atlas Accelerator: ROI storytelling and pitch frameworks the sales team could execute
  • Wrote value-based contract templates reps could customize by deal, by metric, by term
Results · 2 months post-launch
New revenue secured$250k
Net new ARR (tracking)$1M+
Enterprise cycle timeFaster
Deal customizationEvery deal
More engagements

More from the last year.

AI-native startups, agent platforms, and vertical SaaS. All built on the customer's actual data.

SEAT → OUTCOMES
Architect
Seed · AI-native · Closed $4.75M in August 2025

Architect's vision: stop charging per seat, start charging for outcomes. Their billing tools couldn't support the shift. Atlas flipped the model in under 48 hours — CTO installed in hours, CEO ran daily pricing experiments without code, and they launched "pay per meeting booked" with the rallying cry "Pay for outcomes, not software." Three model iterations later, each lifting conversion 15%+, Architect closed a $4.75M seed.

+15%
Conversion / iteration
$4.75M
Seed closed
SEAT → CREDIT
Alfred.sh
AI agents · Launching Bruce · GTM-owned pricing

Alfred.sh hit a growth ceiling with rigid seat-based pricing and an outdated billing vendor — every change meant engineering tickets, manual invoicing, and missed revenue. Atlas installed in hours: a no-code system the GTM team runs directly, automated usage tracking, and the flexibility to flip between flat, seat, hybrid, or usage-based models. Three iterations in four months, 42% MoM growth, and CEO Shikhar Mishra got the optionality to scale profitably or raise on stronger terms.

42%
MoM revenue growth
3
Iterations in 4 months
ENTERPRISE WEDGE
Chargemate
500 Global · EV charging · Mercedes-Benz on the buy-side

Enterprise buyers wanted predictability, Chargemate wanted upside, and the old billing setup forced rigid trade-offs. Atlas stood up flexible usage-based billing with customer-specific minimums and maximums, then ran the Accelerator on ROI storytelling and value-based contract templates. $250k secured in two months, $1M+ net new ARR tracking, and every enterprise deal customizable by model, metric, and term.

$250k
Revenue in 2 months
$1M+
Net new ARR tracking
What teams say

Short & sharp from real operators.

"

The Atlas method was dead simple for our team to execute, and their humans go above and beyond to set customers up for success.

CM
Chandrika Maheshwari
CEO, Quivly
"

Amazing people, amazing team. As soon as I found them, I reached out so they could help Wayfound with our pricing.

TM
Tatyana Mamut
CEO, Wayfound
"

Atlas doesn't just track revenue — it helps you optimize it. In a market where pricing is the biggest untapped growth lever, that's everything.

IS
Imran Syed
Co-founder & CEO, Hatchproof
Your turn

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Send your pricing page for a free teardown, or join the next Atlas Accelerator session.